COE Sponsors



At Probat Burns, our mission is to provide you with the equipment and knowledge you need in order to roast assured. Our skilled people, rich history and global corporate infrastructure form a strong foundation for our continued innovations in the industry.

Learn more about Probat



TricorBraun (previously Pacific Bag)  got its start over 30 years ago selling stock bags. We are headquartered in Woodinville, WA (just outside Seattle) in a 35,000 square foot facility. We have a sales, service and distribution/warehousing for the east coast in Lansdale, PA (suburban Philadelphia). We also employ one direct employee in Taiwan to monitor QC and production.

Learn more about TricorBraun


W. Wright

W.Wright is a leading supplier of coffee cupping equipment, providing high quality, competitively priced cupping spoons and other items to coffee associations, exporters, importers, cupping laboratories, roasters, and other coffee cupping professionals. Our cupping spoons are used globally, and for well over a decade, our spoons have been recognized as the industry standard, making them an essential item for coffee professionals.

We are proud to renew our partnership with Alliance for Coffee Excellence and are delighted to be able to provide all Cup of Excellence jurors with our small stainless steel cupping spoon for all competitions.

For more information about our services please feel free to contact us.

W.Wright Silverware (SHEFFIELD) Limited
84 Sidney Street,
Sheffield, S1 4RH
United Kingdom

Ryan May
Sales/General Manager
T: 0114 2796568
E: [email protected]

Learn more about W. Wright



Decagon Devices, Inc. provides an AquaLab Pawkit (a portable water activity meter) to each participating Cup of Excellence country.

Understanding and acurately measuring not only moisture content (often referred to as ‘humidity’) but also water activity is now considered an essential step in protecting and extending quality in green coffee.

Working with Decagon since 2010, we now take readings for water activity for every lot before the International Jury week and before vacuum packing. We record absolute readings and also measure any change over time to be sure that the coffees are within an acceptable range and stable before vacuum packing. ACE Head Judges use the Aqua Lab Pawkit, which offers portability in testing at the farm, mills, competition site and on the road.

Aqua lab offers a 10% discount to all members on their purchase of a Pawkit water activity meter.

Learn more about Aqua Lab



KRUVE is comprised of engineers, product developers, designers, marketing specialists, and entrepreneurs. We have proven experience working for fortune 500 companies developing products and services and have a successful track record bringing our own products to market. We have a great respect for design and enjoy creating products that enrich people’s lives. Most importantly, we are all great friends that love working together.

ACE members receive a 10% discount on KRUVE products! Just email [email protected] for a promo code to be used on upon checkout to receive 10% off whole purchase.

Learn more about KRUVE



ORIGAMI, based in Gifu, Japan produces high quality porcelain and has swiftly earned praise with their dripper. In support of CoE’s mission to advance excellence in coffee, ORIGAMI has collaborated with CoE to develop a cupping bowl, which will launch Fall of 2021.

ORIGAMI products are also included in CoE’s SET Virtual Calibration courses this year; the first course sold out and two more are scheduled for the summer. ACE members and CoE partner country organizations will also enjoy discounts on ORIGAMI products as part of this partnership.

Learn more about ORIGAMI



SCENTONE goes on a journey around the world to discover global differences and similarities.

We are constantly wondering on everyday habits and passionate to understand flaovr trends and to scope out the hidden value inspiring their emotion.

SCENTONE has vision to be the most innovative Flavor House and therefore focus on customer needs.

We help our customer to designed innovative flavor solutions on time that
overcome expectations and help to build up differentiated brands

We leverage our consumer insights, innovation expertise to create tastes and scents.

SCENTONE offers a 20% discount for all members!

Learn more about SCENTONE


Sweet Maria’s

Sweet Maria’s is a supplier of green coffee and home roasting machines. But they’re also more than just a store, they’re an online coffee university!

Sweet Maria’s generously helps us source green coffee for our SET courses.


 Idle Hands Roasting

Idle Hands Roasting is a coffee roaster and seller based in Salt Lake City, Utah. They’re our official roasting partner and helping us to roast and package coffees for our SET course and marketplace.

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